LTG Research projects

16. Listening For Impact

Listening for Impact Logo

The Listening For Impact project, funded by the JISC under the Digitisation and e-Content programme, will engage in systematic analysis of the impact of University of Oxford podcasting activities, beyond simple download statistics, in order to answer the following important questions:

  • What impact the collections have.
  • What factors influence their impact
  • What the audience is for this material
  • If it is worth funding this service in the medium and long term
  • How these collections can best be maintained

The current service tracks basic visitor numbers through log analysis and compiling user feedback but without an in-depth systematic analysis of where and how these visitors discover the materials. We will interpret this data using approaches from the TIDSR Toolkit and look at other techniques for gathering data and engaging users.

  • Duration: October 2010 - March 2011
  • Support by the JISC Digitisation and e-Content programme


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